Jack Daniel's to launch white whiskey for the first time

Whiskey lovers who are drawn to the golden brown tones of their favourite tipple might need a little time to savour the new offering from Jack Daniel's. The Tennessee-based distillery has unveiled a colourless unaged rye whiskey for the first time since the Prohibition Era, which will hit stores across the U.S. early next year.

According to Uncrate, the white liquor has 'a sweet and fruity smell, plenty of rye bite, and a crisp, dry finish'. It contains a combination of 70 per cent rye - 19 per cent above the legal minimum for a rye whiskey –18 per cent corn and 12 per cent malted barley. 

Jeff Arnett of Lynchburg, Tennessee, who is the seventh master distiller in Jack Daniel's 146-year history, said that the formula provides a 'new and unique tasting experience'. He said, 'We feel that whiskey enthusiasts and Jack Daniel's aficionados alike will enjoy discovering the new and unique tasting experience.'